From bell-bottoms to barrel jeans, mullets to buzzes, fashion trends are in constant rotation. With summer quickly approaching, everyone is wondering what the next big thing will be.
Flip-flops are sure to see an increase in sales this upcoming summer. Although they have always been popular in coastal countries like Australia, this shoe has never had as significant an impact on American consumers as it is speculated to have this year. Already this spring, flip flops have begun to shape consumer patterns and are on track to continue rising. Attractive due to its freeing, unrestrictive fit and effortless slip-on, this sandal will undoubtedly gain more traction in the summer of 2026.
“I think that having the dogs out is just really coming back and people are just happier and more free with their toes out,” said LHS freshman Lauryn Gohl.
Not only do specific pieces of clothing or styles become major trends, but so do colors. My prediction is that Tiffany Blue, a light shade of teal, will be seen from high-fashion runways down to the local grocery store. Named after the jewelry brand Tiffany & Co. (which is known for this iconic shade), this elegant yet spirited hue perfectly captures the vibe of summer.
Along with clothing, people are looking for the perfect accessories to give their outfits that beachy feel. I anticipate that toe rings will make a comeback in summer 2026. Rings in general have gained significant popularity in recent years, and with summer bringing open-toed shoes, toe rings are the perfect piece to add a bit of bling to a look.
When examining beauty and haircare trends, I predict that women may tire of overused blonde highlights and turn to red hair in search of something different. Blonde has always been the go-to color at salons, especially in the summer. However, girls may be drawn to an auburn shade for their next appointment because it shares the same light-hearted, coastal aesthetic as blonde hair, yet offers a unique aspect that the platinum hair lacks. A natural redhead is rare, less common than golden highlights, so it would provide a special style for one hoping to mix up their look for summer.
Regardless of the year, styles are in constant rotation and are typically trendy for only a short period before being discarded to make room for the next phase. Whether it is the most popular color or the most purchased shoe, every purchase boosts the economy and gives the consumer a dopamine hit.
